
Coral Sunone and the Rise of Time Credits
A New Currency Emerges
After a decade living as a Buddhist nun in Myanmar’s Thabarwa Centre, Coral Sunone faced an unexpected challenge upon returning to Malaysia in 2019. Transitioning from monastic life to modern society, she struggled to rebuild her wardrobe without overspending. Tight finances ruled out hiring a stylist, yet an unconventional solution emerged: TimeRepublik, a global platform where services are exchanged using time, not money.
Coral connected with New York-based stylist Cherish Cullison through the site. Over Zoom, Cherish guided her toward clothing that balanced practicality with contemporary trends. Reflecting on the experience, Coral emphasises the trust-based nature of their exchange: “No money could replicate this. It’s about mutual respect.” In return, Coral taught Cherish meditation techniques, illustrating the reciprocity central to time banking.
This model, which swaps skills rather than cash, has roots in 19th-century cooperative movements. Today, platforms like TimeRepublik modernise the concept, targeting younger, tech-oriented audiences. Co-founded by Gabriele Donati and Karim Varini in Switzerland in 2012, the platform now boasts over 100,000 users globally. Unlike traditional bartering, one “TimeCoin” equals 15 minutes of labour, whether mowing a lawn or tutoring maths.
Bridging Communities Through Shared Time
TimeRepublik’s expansion beyond Switzerland gained momentum during the pandemic, as remote work blurred geographical boundaries. By 2023, the platform reported a 40% annual increase in users, with hotspots in Europe, North America, and Southeast Asia. Companies like Zurich-based Impact Hub now integrate TimeRepublik into employee wellness programmes, fostering teamwork through skill-sharing.
Donati explains the ethos: “We prioritise human connections over transactions. Trust grows when money isn’t the medium.” This philosophy resonates with Cherish, who notes that removing financial pressure fosters authenticity. “You focus on the person, not the price,” she says.
Meanwhile, UK-based charity Timebanking UK takes a hyperlocal approach. Since 2002, it has supported over 300 community time banks, from Bristol to Glasgow. Participants earn credits by assisting neighbours—elderly care, gardening, or language lessons—which they spend on services within the network. Chief executive Sarah Bird highlights its role in combating isolation: “Loneliness costs the UK economy £2.5bn annually. Time banking rebuilds social fabric while empowering individuals.”
The Department for Work and Pensions recognises time banking’s value in reintegrating jobseekers. A 2021 pilot scheme found that 68% of participants reported improved confidence after six months, with many progressing to formal volunteering or employment.
Image Credit - BBC
Global Ripples of a Time-Centric Economy
Tempo Time Credits, operating in Wales and England since 2010, offers a twist. Volunteers earn credits redeemable at local businesses—cinemas, gyms, or cafes—rather than direct services. By 2023, Tempo had distributed 1.2 million credits, partnering with 1,100 organisations. Chief executive Rachel Gegeshidze links this to broader societal benefits: “People gain access to experiences they’d otherwise miss, fostering community pride.”
In Cardiff, a 2022 initiative reduced anti-social behaviour by 18% by engaging youths in neighbourhood projects. Similarly, Manchester’s “Time for Health” scheme saw 74% of participants report better mental health after six months.
Globally, time banking adapts to cultural contexts. In Thailand, the Baan Mankong programme integrates it into slum upgrading projects, while South Korea’s “Time Soup” networks support elderly care. Timebanking UK’s international arm has trained groups in 12 countries, including India’s Self-Employed Women’s Association, which empowers 2.3 million informal workers through skill exchanges.
Critics argue time banking lacks scalability, but advocates counter that its strength lies in decentralisation. As Donati asserts, “We’re not replacing money. We’re proving that value exists beyond cash.” Coral’s story epitomises this—her journey from monastic life to a stylist’s guidance underscores how time, when reimagined, can forge unexpected bridges.
Tackling Loneliness and Unemployment Through Shared Hours
As societies grapple with rising loneliness and economic inequality, time banking offers a grassroots solution. Take Leeds, where a 2021 council-led scheme connected isolated seniors with volunteers for weekly chats. Within a year, 82% of participants reported feeling less lonely, according to a Leeds Beckett University study. Similarly, in Bristol, the “Time for Toddlers” project pairs parents with childcare support, easing pressures on low-income families.
Sarah Bird of Timebanking UK underscores the dual impact: “Every hour exchanged strengthens community ties while addressing unmet needs.” The charity’s 2023 report revealed that 76% of users felt more connected to their neighbourhoods, and 63% gained new skills. Crucially, the model thrives on inclusivity. For instance, Manchester’s “Time4All” initiative engages refugees, offering language practice in exchange for cooking classes. Ahmed Al-Mansoori, a Syrian participant, explains, “Teaching Arabic helped me feel valued here. Now I’ve friends and better English.”
Meanwhile, Tempo Time Credits’ partnership with the NHS in Wales illustrates healthcare applications. Patients managing chronic conditions earn credits by attending wellness workshops, which they spend on leisure activities. A 2022 evaluation found a 30% reduction in GP visits among participants, saving an estimated £480,000 annually. “Health isn’t just medical,” says Rachel Gegeshidze. “Community engagement is preventative care.”
Image Credit - BBC
Corporate Adoption and Ethical Considerations
While grassroots efforts dominate, businesses increasingly explore time banking. In 2023, London-based fintech startup Revolut trialled a staff skill-swap scheme using TimeRepublik. Employees traded coding lessons for yoga sessions, fostering cross-department collaboration. HR director Clara Nguyen notes, “Productivity rose 15% in six months. People felt more invested in each other’s growth.”
However, ethical questions arise. Critics argue that unpaid labour risks exploitation, particularly in low-income areas. Gabriele Donati counters: “Time banking complements wages; it doesn’t replace them. A lawyer might mentor a student pro bono, but they’d still bill clients.” Transparency is key. TimeRepublik’s guidelines prohibit commercial services, ensuring exchanges remain non-monetary.
Regulation also lags behind innovation. Unlike traditional banking, time credits aren’t legally recognised as currency. In 2020, the European Commission reviewed time banks under anti-money laundering laws but concluded they posed “minimal risk” due to their non-profit ethos. Still, Sarah Bird advocates for clearer frameworks: “We need policies that protect users without stifling community spirit.”
Cultural Adaptations and Global Innovations
From Tokyo to Nairobi, time banking adapts to local needs. Japan’s “Fureai Kippu” system, launched in 1995, lets people earn credits by caring for seniors. These credits can be “saved” for their own future care or transferred to relatives elsewhere. With 34% of Japan’s population over 60, the scheme supports 8 million users, per 2023 government data.
In Kenya, the Ushahidi platform combines time banking with mobile tech. Farmers in rural areas exchange harvest labour for veterinary services, using SMS to log hours. Agnes Muthoni, a maize grower in Nakuru, says, “Last season, I ‘paid’ three hours weeding to get my goats vaccinated. My phone tracks it all.”
Even governments experiment with time-based models. In 2022, Portugal’s Vila Nova de Gaia municipality introduced “Tempo Social,” allowing residents to offset parking fines through community work. Mayor Eduardo Vítor Rodrigues credits the scheme with reducing unpaid fines by 43% while boosting volunteerism.
Image Credit - BBC
Challenges in Scaling and Perception
Despite successes, scaling remains a hurdle. A 2023 University of Oxford study found that while 89% of time banks improve local cohesion, only 12% sustain growth beyond five years. Funding shortages and volunteer burnout are common. “It’s labour-intensive,” admits Bird. “But councils increasingly see the value. Brighton allocated £200,000 to time banks in its 2024 budget.”
Public perception also varies. Older generations often embrace the concept, recalling postwar mutual aid networks. Younger demographics, however, may view it as impractical. TimeRepublik tackles this through gamification, offering badges for completing exchanges. User engagement rose 55% after introducing these features in 2021.
Coral Sunone’s story bridges generations. Her meditation sessions with Cherish Cullison evolved into a cross-cultural podcast, blending mindfulness with fashion tips. “Time banking isn’t just transactions,” she reflects. “It’s about creating shared stories.”
Time Banking’s Role in Environmental Sustainability
As climate concerns intensify, time banking increasingly intersects with environmental action. Consider Berlin’s “Green Hours” initiative, launched in 2022, where residents earn credits by planting trees, cleaning parks, or repairing bicycles. By mid-2023, the scheme had recruited over 5,000 participants, diverting 12 tonnes of waste from landfills and planting 8,000 saplings. Coordinator Lena Fischer explains, “People feel empowered to tackle local issues without waiting for policy changes. A cleaner neighbourhood becomes a shared victory.”
Similarly, Bristol’s “Repair Collective” pairs skilled volunteers with residents needing appliance fixes. Since 2021, the group has repaired 1,200 items, from toasters to laptops, saving an estimated £98,000 in replacement costs. Participant Moira Trent, a retired engineer, says, “I’ve clocked 200 hours teaching others to solder. It’s rewarding to see fewer gadgets trashed.” Such projects align with the EU’s Circular Economy Action Plan, which aims to halve municipal waste by 2030.
Educational Exchanges and Lifelong Learning
Beyond environmental gains, time banking democratises education. At the University of Edinburgh, a student-led time bank launched in 2020 enables peers to swap skills like essay editing, coding, or guitar lessons. By 2023, 1,200 students had joined, with 78% reporting improved academic performance. Postgraduate member Anika Patel notes, “I traded Python tutoring for help with my thesis. It’s like a study group without the pressure.”
Adult learners also benefit. In Liverpool, the “SkillCycle” programme connects retirees with younger professionals. Former teacher Margaret Hooper, 67, offers history tutoring in exchange for social media coaching. “I’ve started a blog about Victorian Liverpool,” she says. “Without time banking, I’d never have tackled Instagram.” The scheme’s 2023 impact report showed 62% of users felt more mentally stimulated, correlating with a 2022 Cambridge study linking lifelong learning to a 19% lower dementia risk.
Image Credit - BBC
Technological Innovations and Future Prospects
To sustain growth, platforms are integrating cutting-edge tech. TimeRepublik, for instance, piloted blockchain-based “TimeNFTs” in 2023, allowing users to tokenise and trade specialised skills. A graphic designer in Milan could offer a logo workshop as a TimeNFT, redeemable by anyone globally. Co-founder Gabriele Donati sees potential: “Blockchain ensures transparency. You own your time’s value, free from corporate intermediaries.”
Meanwhile, AI streamlines matching processes. South Korea’s “TimePool” app uses algorithms to suggest exchanges based on user interests and location. Since its 2022 launch, match efficiency has improved by 40%, with 92% of users rating suggestions as “relevant.” Developer Ji-hoon Park adds, “The AI learns from feedback. If you enjoy gardening, it prioritises plant swaps over coding offers.”
Critics caution against over-reliance on tech. Digital exclusion remains a barrier, particularly for older adults. Timebanking UK addresses this by partnering with libraries to offer in-person support. In Cornwall, 73% of new members aged 65+ joined through library workshops in 2023. “Tech should aid, not replace, human connections,” asserts Sarah Bird.
Grassroots Impact Versus Systemic Change
While time banking thrives locally, its influence on broader economic systems remains debated. Economist Dr. Helena Pearce argues, “These models highlight capitalism’s flaws but can’t overhaul structures alone.” Still, tangible policy shifts emerge. In February 2024, Wales passed the Community Wealth Building Act, recognising time credits as a metric for social value in procurement contracts. Tempo’s Rachel Gegeshidze calls it “a milestone. Councils now see volunteering as infrastructure investment.”
Globally, the UN’s 2023 Sustainable Development Report endorsed time banking as a tool for reducing inequality. Case studies from Brazil’s favelas to Indian villages showcased its role in bridging resource gaps. In Rio de Janeiro’s “Favela Time” network, residents trade construction help for childcare, circumventing rampant unemployment. Coordinator Marcos Silva reports, “Over 500 families joined last year. We’re building resilience from the ground up.”
Coral Sunone’s journey mirrors this blend of personal and collective transformation. Her initial styling exchange with Cherish Cullison sparked a partnership promoting sustainable fashion. Their 2024 “Mindful Wardrobe” workshops, funded by time credits, teach participants to upcycle clothing. “It’s full-circle,” Coral says. “We’re redefining value—one hour, one garment, at a time.”
Time Banking as a Crisis Response Tool
When the Covid-19 pandemic triggered global lockdowns in March 2020, mutual aid groups worldwide turned to time banking principles to coordinate support. Across the UK, Timebanking UK reported a 217% surge in new members between 2020 and 2021, with volunteers delivering groceries, collecting prescriptions, and offering virtual companionship. A 2022 London School of Economics study found that 58% of these groups used time credits to track contributions, ensuring fairness in participation.
In New Orleans, the grassroots “Cajun Time Bank” mobilised after Hurricane Ida devastated Louisiana in 2021. Members logged over 10,000 hours within six months, clearing debris, sharing generators, and housing displaced families. Coordinator Lucie Thibodeaux explains, “Even those who lost everything had time to give. That became our lifeline.” The initiative’s success influenced Louisiana’s 2023 Disaster Preparedness Act, which now funds time bank training for emergency response.
Meanwhile, Japan’s “311 Time Bank,” established after the 2011 tsunami, enabled survivors to exchange rebuilding labour for counselling. By 2023, it had expanded to 15 prefectures, supporting 20,000 members. Psychologist Dr Yumi Sato observes, “Time banking gave structure to chaos. Helping others became part of healing.” Such models prove invaluable during crises, fostering resilience where traditional systems falter.
Bridging Gaps in Equity and Accessibility
Despite its inclusive ethos, time banking often struggles to engage marginalised groups. A 2023 Joseph Rowntree Foundation report revealed that 65% of UK participants identified as white and middle-class, underscoring gaps in racial and economic diversity. To address this, Manchester’s “Time4All” scheme partners with migrant charities, providing services in 12 languages. Participation among refugee communities rose 45% within a year, with exchanges like Arabic lessons for CV workshops.
Digital exclusion further complicates access. In rural India, where internet penetration sits at 38%, NGO GramVaani uses voice-based mobile systems to log time credits. Farmers in Bihar exchange crop advice via toll-free calls, recording over 5,000 transactions monthly. Project lead Arjun Mehta notes, “Tech must adapt to people, not vice versa.” Similarly, Tempo Time Credits’ “Offline First” approach in Wales issues paper vouchers, ensuring smartphone-free access. In 2023, 32% of users relied on non-digital methods, particularly elderly and low-income individuals.
Grassroots efforts align with global policy shifts. São Paulo’s “Favela Time” network collaborates with schools to integrate time banking into literacy programmes, reaching 1,200 residents since 2022. Single mother Ana Claudia Silva shares, “Childcare hours earn tutoring for my kids. We’re breaking poverty cycles together.” Such initiatives mirror the UN’s Sustainable Development Goals, prioritising inclusivity in economic systems.
Corporate Partnerships and Ethical Scaling
As time banking gains traction, ethical collaborations with businesses emerge. In 2023, UK supermarket Co-op trialled a scheme letting staff earn time credits by mentoring local youths. Employees redeemed credits for leisure activities, boosting morale and community ties. Participation rose 28% in six months, with HR lead Simon Hartley noting, “It bridges corporate and social responsibility in tangible ways.”
However, scaling requires vigilance. Critics warn that corporate involvement risks commercialising altruism. Gabriele Donati of TimeRepublik stresses boundaries: “Businesses must respect the ethos. Exchanges should enrich lives, not exploit them.” Clear guidelines help: Timebanking UK’s corporate charter mandates that 70% of activities benefit external communities, preventing internal monopolies.
Globally, hybrid models show promise. Barcelona’s “Time for Rights” initiative partners with NGOs and businesses to offer legal aid via time credits. Since 2022, 500 migrants have accessed services, while corporate volunteers gain cross-cultural insights. Coordinator Elena Ruiz summarises, “It’s reciprocity without hierarchy—everyone gives and gains equally.”
Coral Sunone’s evolving journey reflects this balance. From monastic life to sustainable fashion advocacy, her time-banked collaborations with Cherish Cullison now include corporate workshops on ethical consumerism. “Time banking isn’t anti-money,” she says. “It’s about expanding what we value.”
The Future of Time Banking: Challenges and Opportunities
As time banking evolves, its potential to reshape economies hinges on balancing innovation with integrity. Experts predict the global timebanking market could grow by 14% annually, reaching £3.8bn by 2030, according to a 2024 report by Social Economy Analytics. Yet, sustainability depends on addressing key challenges, from digital divides to ensuring equitable participation.
Emerging trends suggest a shift toward hybrid models. In 2023, TimeRepublik partnered with Barcelona’s city council to integrate time credits into public services. Residents earn credits by volunteering at libraries or parks, which they redeem for discounted utility bills. Early data shows a 22% increase in civic engagement, with Mayor Ada Colau calling it “a bridge between community spirit and municipal support.”
Similarly, South Korea’s “TimePay” app, launched in 2024, merges time credits with microdonations. Users can convert unused credits into charitable contributions, funding school meals or disaster relief. Within three months, 50,000 users donated over 200,000 credits, illustrating how digital platforms amplify social impact.
Education and Mainstream Acceptance
Raising awareness remains critical. A 2023 YouGov poll found that 67% of Britons were unfamiliar with time banking, though 54% expressed interest after learning about it. Campaigns like Timebanking UK’s “Hour for an Hour” roadshow aim to demystify the concept through workshops in schools and workplaces. By 2024, the initiative had reached 120,000 people, with 38% joining local schemes.
Educational institutions also play a role. The University of Sussex introduced a 2024 module on alternative economies, featuring time banking case studies. Student feedback highlights renewed interest in cooperative models, with 89% agreeing that “value extends beyond money.” Such academic integration could inspire future policymakers to prioritise time-based solutions.
Ethical Technology and Data Security
As platforms adopt AI and blockchain, safeguarding user data becomes paramount. TimeRepublik’s 2023 transparency audit revealed vulnerabilities in its credit-tracking system, prompting a £2m investment in cybersecurity upgrades. Co-founder Karim Varini states, “Trust is our currency. We’re fortifying systems to protect it.”
Meanwhile, the EU’s proposed 2025 Digital Services Act includes provisions for non-monetary platforms, requiring clear data usage policies. Compliance will challenge smaller time banks but could standardise best practices. Sarah Bird of Timebanking UK welcomes regulation: “It legitimises our work, ensuring users feel safe to participate.”
Personal Stories, Global Impact
Individual narratives continue to drive the movement. Coral Sunone and Cherish Cullison’s partnership now spans continents, with their “Mindful Wardrobe” initiative expanding to 15 countries. In 2024, they launched a mentorship programme for refugee women, pairing styling sessions with language coaching. “Time banking taught me that every skill has value,” Coral reflects. “Now we’re paying that forward.”
Similarly, Ahmed Al-Mansoori, the Syrian refugee in Manchester, now co-leads “Time4All” workshops, helping newcomers navigate British life. His story underscores time banking’s power to restore agency. “I arrived with nothing but time,” he says. “Now I’m building a future here.”
Conclusion: Redefining Value in a Cash-Centric World
Time banking challenges conventional notions of wealth, proving that human connection holds immeasurable value. From combating loneliness to driving environmental action, its applications reveal the limitations of monetary systems. Yet, its success relies on inclusivity, ethical tech, and policy support.
As Gabriele Donati asserts, “We’re not anti-money. We’re pro-community.” Coral Sunone’s journey—from monastic retreats to global advocacy—embodies this ethos. By reimagining time as currency, individuals worldwide are crafting economies rooted in reciprocity, resilience, and shared purpose.
The path ahead demands collaboration. Governments must integrate time banking into social policies, businesses should explore ethical partnerships, and individuals can start by sharing an hour. As the movement grows, it offers a hopeful vision: a world where every minute spent helping others enriches us all.
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