April 3,2024
Quaker Oats A Global Brand Story
Quaker Oats: Global Campaigns, Local Flair In recent years, marketers have seen a shift in the digital landscape. Brands are now seeking ways to balance performance-focused strategies with robust brand-building initiatives. The consumer packaged goods (CPG) giant, Quaker, is one such company making this shift. Over the past 18 months, Quaker has aimed to refine…
read detailsApril 3,2024
How do you build brand loyalty with a unique Brand Identity?
Building brand loyalty; an overview Our markets are flooded with products that are identical in specifications. But, their sales numbers are different; some are instant success in the market, while many fail. What distinguishes them? It is the brand identity that makes the difference. Buyers perceive products by attaching the brand identity to the product.…
read detailsApril 3,2024
Materialising Brand Power- Creating the perfect brand building strategy
Introduction to brand building Brand building strategy is magic that brings evident changes and reputation to the business. This article is an overview of the concept of brand building strategy and how it helps businesses. This article will help you wisely utilise brand building strategies to improve your business. In this article, we will be…
read detailsApril 3,2024
Building a Brand Identity: The Beginning of every Successful Brand
Introduction to brand building Building brand identity is different from launching a business. However, it is an integral part of launching a business. Building a brand identity is the first step to your success. As the saying goes, ‘Well begun is half done.’ Before moving into the business, if you concentrate on creating a strong…
read detailsApril 3,2024
All you need to know about creating a brand identity in 2022
Introduction to brand identity creation Developing a competitive product requires a lot of effort and time. But, if you fail to create a brand strategy, all the effort you have put into developing the product will be in vain. Creating a brand identity helps make your business popular, discoverable, preferred and loved. Creating a brand…
read details